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May/June market update: Preparing for produce season

Industry Insights, ShippersPublished on May 17, 2018

Produce season happens every year, starting in March in southern states like Florida and Texas, and progresses north throughout the summer as fruits and vegetables become ready for harvest. As a result, there are more loads outbound from these produce hubs, causing capacity constraints and allowing carriers to demand higher rates. Inbound loads, on the other hand, are highly sought after as carriers look to capitalize on higher load-to-truck volumes in the South. Even non-produce-heavy regions are impacted: many carriers reposition their fleets in the South when they may normally stay in another region.

In addition, several major holidays occur during the summer, including Memorial Day and July 4th, which also cause a spike in freight demand. These peak time periods result in strain on capacity, allowing drivers to be more selective in the loads they haul.

Convoy’s technology allows us to analyze and map out freight trends to get ahead of seasonality. Check out the Convoy May/June market update to see how produce season is affecting your lanes as well as advice to keep costs down while maintaining service levels.


Convoy Team

Convoy is the nation's leading digital freight network. We move thousands of truckloads around the country each day through our optimized, connected network of carriers, saving money for shippers, increasing earnings for drivers, and eliminating carbon waste for our planet. We use technology and data to solve problems of waste and inefficiency in the $800B trucking industry, which generates over 87 million metric tons of wasted CO2 emissions from empty trucks. Fortune 500 shippers like Anheuser-Busch, P&G, Niagara, and Unilever trust Convoy to lower costs, increase logistics efficiency, and achieve environmental sustainability targets.
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